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Shoup Header

Shoup

Website Functionality

Shoup is a farm equipment replacement part manufacturer that has been in business since 1977. Shoup was my team's primary client, so I had my hands on a lot of aspects of their website: shoupparts.com. Starting with redesigning their promotional emails, and then moving to creating the look and feel of their brand new part finder. That led to the redesign of the search results page. It all culminates with the creation of the "suggested products" area once a product has been added to the cart.

ROLE

Lead UX/UI Designer
Research

PLATFORMS

Figma
Illustrator
Photoshop
Optimizely
Hubspot

Click below to see the 3 case studies

Shoup Case Studies
To view the full case studies:
1) Send me an email request
2) Download my resume
here

Case Study Previews

Part Finder

Here are the final results for the part finder I designed for the Shoup website. To see the full case study click on the images below.

Wide Screen Updated

PF final

Narrow Screen Updated

PF final

Navigation Bar Part Finder Dropdown Menu

Results Page

Here is the final version of the results page I redesigned for the Shoup website. To see the full case study click on the images below.

Wide Screen Updated

Results final

Narrow Screen Updated

Results final

Additional Part Finder

Results final

Suggested Products

Here is the live version of the suggested products pop-up I designed for the Shoup website. To see the full case study click on the images below.

Wide Screen Updated

Sp final

Narrow Screen Updated

SP final
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